Reconstructing English Language Teaching through an English for Specific Purposes (ESP) Approach: Developing Hospitality Service Competence
Abstract
The rapid growth of the global hospitality industry has increased the demand for English communicative competence tailored to professional Food and Beverage (F&B) contexts. This study investigated the effectiveness of an English for Specific Purposes (ESP)-based English Language Teaching framework in developing hospitality service competence among vocational F&B students. A mixed-methods design with an embedded experimental approach was employed involving 62 second-year students at Palembang Polytechnic of Tourism. Participants were assigned to an experimental group receiving ESP-based instruction integrating needs analysis, Task-Based Language Teaching (TBLT), authentic materials, and role-play simulations, and a control group following a conventional ELT curriculum. Quantitative data were obtained through pre- and post-tests assessing professional communication, menu literacy, guest complaint management, and cross-cultural interaction, while qualitative data were collected through interviews, classroom observations, and reflective journals. The results demonstrated significantly greater competency gains in the experimental group (p < 0.001; Cohen’s d = 1.84). Qualitative findings also revealed increased learner motivation, stronger professional identity, and improved workplace communication readiness. These findings support the effectiveness of ESP-based instruction and provide a practical framework for enhancing vocational hospitality education.
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DOI: https://doi.org/10.31004/jele.v11i3.2883
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